More than a decade ago, Scott Dorsey, Chris Baggott, and Peter McCormick met to discuss the idea of helping businesses communicate with their customers using a medium called email. From this single idea grew ExactTarget—a global Software as a Service leader with more than 1,000 employees spanning four continents.
The same entrepreneurial spirit, innovative technology, and commitment to client success—fondly known as our Orange Culture—define us today as they did back then. And we're already revolutionizing the next generation of online interactive marketing by introducing a brand new category of software called the Interactive Marketing Hub™. The Hub is the first of its kind to offer true cross-channel interactive marketing, pairing the strength of email with emerging channels like social, mobile, and the web.
In an ever-evolving industry with changing consumer behavior, we’re unwavering in our commitment to honoring, serving, and delivering exactly what subscribers want. This SUBSCRIBERS RULE! mentality permeates all we do, from the orange paint on our office walls to the candid smiles on our employees faces.